Title Never Lose a Customer Again Turn Any Sale Into Lifelong Loyalty in 100 Days
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If you lot own a business, work in sales or marketing, coaching, or you are direct or indirectly related to client service, this is the only business organisation book yous need. I've read enough of business organisation books over the years and, while many are expert with useful strategies that piece of work, Never Lose a Customer Over again takes no prisoners for deliv
"Award-winning speaker and business concern consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-fourth dimension purchaser into a lifelong client."If you ain a business, piece of work in sales or marketing, coaching, or you lot are direct or indirectly related to customer service, this is the only business book you need. I've read plenty of business books over the years and, while many are good with useful strategies that work, Never Lose a Customer Over again takes no prisoners for delivering the all-time in case studies, research, and a proven organisation that any company—one time implemented—can expect 50-200% growth inside the outset year.
Drawing on nearly two decades of consulting and keynoting, Joey Coleman provides strategies and systems to increase customer loyalty. Applicable to companies in any industry and of any size and implementing his methods regularly leads to an increase in profits of 25-100%.
The pace-past-step guide provided by Joey will provide business owners, CEOs, and employees with the knowledge, conviction, and cocky-command needed to deliver exactly what the client needs WHEN they need it.
This is the book you don't read once and motion onto the next one. Never Lose a Customer Again lives upward to its title and delivers on the hope...you volition scale upwards your business, your employees will be more competent in their jobs, and your overall client satisfaction will accident the roof off the manufacture.
This book is required reading for business owners, CEOs, and managers - besides as sales and marketing teams, account managers, and client service representatives looking for easy to implement activeness steps that upshot in lasting change, increased profits, and lifelong customer retentiveness.
If you're a business organization owner, purchase a re-create for yourself and all your employees...better than any training grade I've been through.
—SA
Author: Joey Coleman
Never Lose a Customer Again, volition help the reader larn the difference betwixt customer service and customer experience through the use of examples, questions, and exercises.
This book is like a training manual and workbook combined. It is non meant to just read just to work through the capacity like a workbook answering questions and going through with the exercises.
Each chapter has Take-Aways that should be read closely and studied to compre
Title: Never Lose a Customer AgainAuthor: Joey Coleman
Never Lose a Customer Again, volition assist the reader learn the difference between client service and customer feel through the use of examples, questions, and exercises.
This book is similar a training manual and workbook combined. It is non meant to just read only to piece of work through the chapters similar a workbook answering questions and going through with the exercises.
Each chapter has Accept-Aways that should be read closely and studied to comprehend the subject matter of the chapter and the context in which information technology is delivered for greater agreement.
Never Lose a Customer Again is meant for anyone selling either a product or service from a business concern to an entrepreneur that will deal with customers as a seller from acquisition to completion.
Never Lose a Customer Over again receives a must-read for anyone involved in sales and a score of five stars out of a possible five stars.
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I greatly enjoyed being reminded of all the expert things I take intuitively been doing in my personal grooming and coachin
Ever honey a book that makes me look at who I am and what I do in the world to serve others nether a unlike lite. When this book was lent to me, I decided to accept on the experience with the intention to deeply introspect. Not only would information technology serve me to appraise my business activity but I also intended tto take it as a chance to explore my spirituality in a different format...I profoundly enjoyed being reminded of all the good things I accept intuitively been doing in my personal grooming and coaching business for the past 10 years and why my clients go on me around an average of 5 years ... just something near the end of the book left me scratching my head. It says something along the lines of , "If the need of your clients are fulfilled, so y'all will would be fulfilled..."
I asked for it, a spiritual experience indeed to tumble down the rabbit hole of my very own unfulfilled cocky... and I wonder if this is due to the subconscious programming I take been struggling with of 'BE More, DO MORE, WANT MORE...' to the betoken that more than results in being burned out and off balance from the relationship to nurture cocky and serve others.
Like I said I e'er capeesh a book that helps me look at who I am and what I practise in this world to serve others under a different low-cal.
These volume also sounds different in the center of a pandemic...
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I finished the book feeling excited but also a little overwhelmed at the number of possibilities. I'll be coming back for a while to chew on individual parts!
I read the audio book just picked upward a physical copy considering I call up it'southward going to be useful for long-term reference.
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There is a free download on Joeys website which is really helpful to programme stages of advice which I volition get-go to employ to plan better ways of keeping in touch on with my clients.
My favourite thing is the fashion a customers purchasing life bike is broken down in to seven unproblematic stages, and it's something that I will definitely be analysing in more than item.
I originally listened to this volume in Audi just bought the book to reference easier.
Highly recommended. ...more
Coleman'due south theory of building client loyalty isn't near focusing on marketing or endmost the auction: It's about the First 100 Days® afterwards the sale and the interactions the customer experiences.
While new customers experience joy, euphoria, and excitement, these feelings apace shift to fear, doubt, and uncertainty as heir-apparent'south remor
Award-winning speaker and concern consultant Joey Coleman teaches audiences and companies all over the world how to plough a one-time purchaser into a lifelong customer.Coleman'southward theory of building customer loyalty isn't about focusing on marketing or closing the auction: It'due south about the Offset 100 Days® afterward the auction and the interactions the customer experiences.
While new customers experience joy, euphoria, and excitement, these feelings quickly shift to fear, doubt, and dubiety equally buyer's remorse sets in. Across all industries, somewhere between xx%-70% of newly acquired customers will end doing business with a company with the first 100 days of being a new customer because they experience neglected in the early on stages of customer onboarding.
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This book dives in with specifics and ideas on how to be remarkable. The departure is that it deals with being remarkable for new/existing customers, non and then much on beingness remarkable from a marketing perspective (which is more on what the Purple Cow focuses on). Nevertheless, thursday
This is a really great volume. I merely read a book call the Purple Cow, which talks about the importance of existence remarkable. It was a fun read, but in that location was a problem: information technology didn't give any real ideas on how to be remarkable.This book dives in with specifics and ideas on how to exist remarkable. The difference is that information technology deals with being remarkable for new/existing customers, not then much on being remarkable from a marketing perspective (which is more on what the Purple Cow focuses on). Nevertheless, the applicative principles truly are useful for pretty much any business out there.
Highly, highly recommend.
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At that place are 8 phases of the customers life cycle:
- Assess
- Acknowledge
- Affirm
- Actuate
- Acclimatize
- Accomplish
- Adopt
- Advocate
And at each of those 8 stages, at that place are six means to communicated to accept reward and make the nigh of the phase:
- In person
- Electronic mail
- Mail
- Telephone
- Video
- Nowadays
Much to larn for those who
This was first-class. It's a tool kit for not taking customers for granted and taking reward of repeat customers rather than constantly seeking out new customers to make upwardly for attrition.There are eight phases of the customers life cycle:
- Assess
- Admit
- Affirm
- Activate
- Acclimate
- Reach
- Adopt
- Advocate
And at each of those eight stages, there are six ways to communicated to take reward and make the nearly of the stage:
- In person
- Email
- Mail
- Phone
- Video
- Present
Much to acquire for those who piece of work in customer success. Nice work, Joey, and dainty accompanying tool kit!
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The book contains many examples and I and how-to use unlike communication medium to attain the goal of each phase.
I too detect chapter-end exercises useful as it encourages readers to employ techniques learned in each chapter to their ain businesses.
Every bit the possessor of a small business, I definitely got some ideas for things I can exercise to improve my overall client experience.
However, some of the advice was geared toward larger companies and was not as applicable to a small business organization.
Contemporary "salesy" tone and arroyo was a little much for me at times.
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